Each editorial product is independently decided on through our editors. If you purchase one thing thru our hyperlinks, we might earn fee.
At the moment, Aly Raisman has swapped out her signature sparkly leotards in choose of one thing a bit of extra at ease: comfortable fundamentals from Aerie. Whilst the gold-medal-winning Olympic gymnast changed into a fixture at the 2012 and 2016 US ladies’s Olympic gymnastic groups — the place she captivated audience together with her easy flooring routines and gravity-defying vault stunts — the arena champion is playing a unique roughly luck past the mat, and it begins together with her paintings as an envoy for Aerie.
“Aerie does this type of just right process of in actuality encouraging me and any person else they paintings with to be their actual, unique self,” Raisman tells PS forward of her look on the corporate’s summit, the . “It is simply made for this type of particular partnership as a result of I truly really feel like I will be myself and it is usually helped me to realize extra self assurance.”
In 2018, Raisman joined forces with the emblem for its #AerieReal marketing campaign, which expanded at the label’s decade-long dedication to the usage of unretouched pictures and championing actual other folks thru its merchandise. Since then, she’s designed her personal tablet collections along Aerie’s workforce, starred in various type campaigns, or even partnered with the to award signature grants to nonprofits that paintings to coach and empower younger ladies. Lady Communicate gained this yr’s grant on the 2024 summit.
As for a way Aerie’s dedication to a extra considerate ethos will affect the attire trade as an entire, Raisman hopes their paintings will bring in a brand new technology. “I do hope that different manufacturers will apply of their footsteps, as a result of I feel Aerie truly presentations that when you’re supportive and also you take note of what shoppers need and you are keen to be told and develop, superb issues can occur,” she says.
In an unique interview, Raisman chats with PS about her ambassadorship with Aerie — together with her fresh look on the Aerie Actual Fest — her favourite merchandise from the emblem and somewhere else, and the way she hopes to encourage and teach the following era thru her upcoming kids’s e book.